Case Study

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Great North Run

Rewarding the finishers of the Great North Run, renowned for being the world’s biggest and best half marathon.


Key facts and figures



Running Imp are the official medal supplier for all Great Run events in 2022, 2023 and 2024



Iconic landmarks were featured on the exclusive medals

Showcasing the famous Great North Run’s iconic landmarks to highlight the runners’ journeys

The AJ Bell Great North Run is the world’s biggest half marathon, with 60,000 runners taking on the route from Newcastle to South Shields each year.

Well-known for its inclusive atmosphere, unbeatable on-route entertainment and warm Geordie welcome, it raises millions for worthy causes.

With Running Imp, Bespoke Medals sister company being the official medal supplier for all their events, they requested a design which reflected how far runners have come and what they’ve achieved.

It needed to feature the familiar landmarks, Tyne Bridge and Herd Groyne Lighthouse, which represent the start and finish of the Great North Run journey, as well as the powerful quote: “Every story has a start and finish – it’s the journey in the middle that makes it great.”

In order to take the medals to the next level, Running Imp worked closely with the client to create a unique way of attaching the ribbon, in place of a standard medal ribbon bar.

This unique method turned out better than anyone could have expected, enhancing the overall finish – a testament to the expert team at Running Imp.

Elevating the runners’ well-deserved celebrations, a mass quantity of high-quality medals were ordered, which all finishers could enjoy and wear with pride.

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From start to finish, the process of creating medals for the world’s biggest half marathon was made easy with the guidance and knowledge of Josh and the team. With several approval stages throughout the process, we created a finished product that was second to none.

Vince Pippin

Graphic Designer at The Great Run Company


We offer a FREE in-house design service

On acceptance of a quote, we will send you a design within 3 – 4 working days – above all it’s FREE no matter what size your order! Simply send us your guidelines with any logos and we will do the rest.

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